Is 30 Too Old to Learn Digital Marketing?

Thirty is definitely not too old to learn digital marketing, and in some ways, age can be an advantage. You already have years of experience learning and you understand how you do it best. You know what learning environment is most successful for you, you are clearer about your goals, and you are motivated to make a change. 

Why Learn Digital Marketing at 30?

If you are in your thirties and taking stock of your career, you might be wondering if you are too old to learn a tech-heavy subject like digital marketing. Stop and ask yourself some questions:

• Are you comfortable using computers and learning new programs?
• Are you active on social media?
• Are you curious about what people do online and why?
• Do you have any experience working with data or numbers?

If you can answer "Yes!" to most or all of these questions, you can definitely learn digital marketing skills no matter your age. 

You probably know more about digital marketing already than you realize. If you follow channels on Instagram or YouTube, sign up for email newsletters, or read blogs regularly, you have experience with digital marketing. Data analytics may be less familiar, but if you follow sports statistics or finance, you may have more understanding of data than you think.

If you want to move to a new career, digital marketing is a good choice. Digital Marketers earn an average of $65,000 a year in the U.S., and the job market is strong and likely to stay that way for awhile. As the internet continues to expand at an astounding rate, there is no shortage of jobs for digital marketing professionals. The U.S. Bureau of Labor Statistics expects that jobs demand in the marketing industry overall should increase by 10% by 2026, which is an increase above the average for all careers. With demand for online presence continuing to climb, digital marketing job prospects are likely on the higher end.

How Long Will it Take to Learn Digital Marketing?

How long it will take to learn digital marketing depends on how much time you can devote to studying, how focused you are, and how motivated you are to learn. Age has nothing to do with it. You can complete a digital marketing certificate course in two to four months.

The quickest and most efficient way to learn digital marketing is by taking a certificate training course. These courses are offered by professional development and training programs, like Noble Desktop. If you can fit it into your schedule, you can take full-time classes and finish sooner. If that doesn't work for you, many companies also offer part-time classes on evenings and weekends to help you accomplish your goals while working and taking care of your other responsibilities.

Ways to Make Learning Digital Marketing Easier and Quicker

When it comes to learning digital marketing quickly, the fastest way is to take classes. You can take digital marketing classes in-person or live online from anywhere in the world. If you are comfortable with in-person instruction but can't find a class near you, live online classes have a set-up similar to in-person instruction. You have a real-time, remote instructor who can answer questions and share your screen to show you how to perform digital skills. In addition, you get the same level of attention as in in-person classes. 

Another way to speed up your digital marketing education is to use the many free resources available. Noble Desktop offers many free seminars to introduce you to topics like Intro to Social Media Marketing with Video and Intro to Google Analytics. There are many other free tutorials on YouTube to help you explore topics. Podcasts can also help you get a leg up on learning digital marketing as can blogs from marketers.

Once you have some skills, one of the best ways to learn digital marketing more quickly is to create a website and some social media accounts to practice your skills. You can start with a website for yourself (or help a friend!) and use it to test different techniques. Doing volunteer work for friends or non-profit groups can provide experience in optimizing websites, writing blog posts, and setting up email marketing campaigns.

Learn Digital Marketing Skills With Noble Desktop

Noble Desktop offers both bootcamp classes and certificate programs on digital marketing topics. The Digital Marketing Certificate offers 120 hours of hands-on instruction on digital marketing strategy and web fundamentals, SEO, content marketing, email marketing, Google Analytics, Google Ads, and bootcamps on individual platforms, including Facebook, Instagram, LinkedIn, YouTube, and TikTok. The certificate includes additional courses in social media content marketing, streaming for social media, and a portfolio course.

If you are looking for a course that focuses on social media platforms, Noble's Social Media Marketing Certificate will boost your skills. This course includes 72 hours of instruction on different platforms and how to choose the ones that are right for your campaign. You will also learn about creating content for social media and how to use the analytics tools offered by the platforms. The course concludes with a class on the social media industry and portfolio preparation.

Noble's Google Analytics Bootcamp provides a deep dive into this important marketing tool. Understand key terms, find out what to track, how to understand reports, and how to assess the success of a campaign. The 6-hour course will also look at the differences between GA4 and the new Universal Analytics.

Learn all about keywords and searching with SEO Bootcamp from Noble Desktop. This 12-hour class introduces search engine optimization and how search rankings work. You will learn how to use keyword research tools, techniques for writing SEO content, link building strategies, and optimization techniques.

Google Ads Bootcamp will teach you how to plan a paid advertising campaign for Google searches. This 12-hour class from Noble will teach you how to set up an account, how auctions work, and how to create ads that convert. The course will also cover best practices for landing pages, how to set up call and conversion tracking, how display ads work, and automating your campaign. 

Noble's Digital Marketing Strategy & Web Fundamentals is an introductory class for anyone who wants to find out what digital marketing is all about. This 6-hour class covers the key skills you need to increase traffic to a website, generate leads, and close sales. You will learn how to develop a digital marketing strategy and analyze your campaign to improve your return on investment. The course also covers techniques for optimizing your website to increase conversions.

High-quality content is the best way to market a product or service and Noble's Content Marketing Bootcamp will teach you how to do it. Learn about strategies and solutions for content marketing, develop an understanding of content creation and best practices, and create a plan to promote, track, and optimize your content in this 6-hour course.

Learn how to build an effective email list, create compelling emails, and optimize your campaign for success in Noble's Email Marketing Bootcamp. This 6-hour course covers the important role of email in a marketing strategy, the qualities of a successful campaign, and how to get the most out of your email marketing.