Is Digital Marketing a Hard Class?

Some aspects of digital marketing are more challenging to learn than others, like data analytics tools and the paid ad bidding process, but overall, digital marketing skills are not hard to learn. If you have prior experience and time to dedicate to study, you should not have any trouble 

learning digital marketing.

What is Hard about Learning Digital Marketing?

Digital marketing is not necessarily hard to learn, but it does take time, effort, and persistence. If you’re unfamiliar with search engines, data analytics, or content management, you can expect to feel a bit overwhelmed at the beginning, especially if you are trying to learn digital marketing on your own. However, it is important to keep trying. This is where classes can be a real sanity saver.

One of the challenges of learning digital marketing is the amount of information you need to read and process. Learning about powerful tools like Google Analytics, SEMRush, and Moz, will involve much reading and practice. Once you begin grasping digital marketing basics, it is also a good idea to read blogs and listen to podcasts to discover the latest developments in this ever-changing field.

Another challenge is learning the vocabulary of digital marketing, such as SERP, KPI, PPC, and CRO. You will need to know not only the language of digital marketing but also marketing principles in general. Most people find that the best way to learn this information is by taking a class.

Another advantage of taking classes is that you will have an instructor who is already familiar with the field and can steer you in the right direction. When you are just starting out, it can be challenging to wade through the many YouTube videos on digital marketing and figure out the best way to do things. Having expert help saves a lot of time.

How Can I Make Learning Digital Marketing Easier?

One of the best ways to develop proficiency in digital marketing is through hands-on learning. You can start by creating a website and some social media accounts to practice your skills and learn new techniques by following tutorials, reading blogs, and listening to podcasts. Building a website and social media accounts for yourself or a friend will allow you to test different features for yourself. The ability to implement a range of strategies and compare what works and what doesn’t will help you later when the stakes are higher. A web presence of your own gives you a chance to work on content marketing skills, explore paid and unpaid advertising, and figure out search engine optimization.

Creating social media accounts helps you to refine your skills for how they work in practice. You can start an Instagram account and begin creating content to see what resonates, what people respond to, and what flops. Creating a YouTube account will help you practice making videos. You’ll learn more about video marketing by actually recording and editing videos than you will by studying it in a book. Hands-on practice might feel difficult at first, but as you learn the ropes, it will become easier, and you will enjoy it more.

Best Ways to Learn Digital Marketing Without Difficulty

Classes like Noble Desktop’s digital marketing courses can help you learn digital marketing more easily. Classes are small, with expert instructors, and you can retake a course for free up to a year after you complete it. In-person classes have instructors who can answer your questions and give you help when you need it. Assignments are designed to reinforce what you are learning and when completed will make up a digital marketing portfolio to help you find a job.

In-person classes are easy to find in large cities, but if you live in a smaller town or rural area, it might be more difficult. Live online classes run at the same time as an in-person class but are available from anywhere with some students in the classroom and others logging on via video conferencing. You can attend class from your home or office and don't have to worry about frustrating commutes.

Learn Digital Marketing Skills With Noble Desktop

Noble Desktop offers both bootcamp classes and certificate programs on digital marketing topics. The Digital Marketing Certificate offers 120 hours of hands-on instruction on digital marketing strategy and web fundamentals, SEO, content marketing, email marketing, Google Analytics, Google Ads, and bootcamps on individual platforms, including Facebook, Instagram, LinkedIn, YouTube, and TikTok. The certificate includes additional courses in social media content marketing, streaming for social media, and a portfolio course.

If you are looking for a course that focuses on social media platforms, Noble's Social Media Marketing Certificate will boost your skills. This course includes 72 hours of instruction on different platforms and how to choose the ones that are right for your campaign. You will also learn about creating content for social media and how to use the analytics tools offered by the platforms. The course concludes with a class on the social media industry and portfolio preparation.

Noble's Google Analytics Bootcamp provides a deep dive into this important marketing tool. Understand key terms, find out what to track, how to understand reports, and how to assess the success of a campaign. The 6-hour course will also look at the differences between GA4 and the new Universal Analytics.

Learn all about keywords and searching with SEO Bootcamp from Noble Desktop. This 12-hour class introduces search engine optimization and how search rankings work. You will learn how to use keyword research tools, techniques for writing SEO content, link building strategies, and optimization techniques.

Google Ads Bootcamp will teach you how to plan a paid advertising campaign for Google searches. This 12-hour class from Noble will teach you how to set up an account, how auctions work, and how to create ads that convert. The course will also cover best practices for landing pages, how to set up call and conversion tracking, how display ads work, and automating your campaign. 

Noble's Digital Marketing Strategy & Web Fundamentals is an introductory class for anyone who wants to find out what digital marketing is all about. This 6-hour class covers the key skills you need to increase traffic to a website, generate leads, and close sales. You will learn how to develop a digital marketing strategy and analyze your campaign to improve your return on investment. The course also covers techniques for optimizing your website to increase conversions.

High-quality content is the best way to market a product or service and Noble's Content Marketing Bootcamp will teach you how to do it. Learn about strategies and solutions for content marketing, develop an understanding of content creation and best practices, and create a plan to promote, track, and optimize your content in this 6-hour course.

Learn how to build an effective email list, create compelling emails, and optimize your campaign for success in Noble's Email Marketing Bootcamp. This 6-hour course covers the important role of email in a marketing strategy, the qualities of a successful campaign, and how to get the most out of your email marketing.