Digital Marketing Certificates Near Me

Top Digital Marketing Courses

Discover the vast world of digital marketing, a multi-billion dollar industry poised to become a trillion-dollar industry within the decade. Explore the reasons behind its growing importance, different aspects of the field like SEO and social media marketing, and the tools of the trade such as Google Analytics and Semrush.

Key Insights

Digital marketing is the process of advertising a product or service online, with data showing online activity surpassing television as the most consumed media type in American households.
Getting certified in digital marketing can open doors to a high-paying, in-demand field as well as set one's application apart from others in job searches.
For small businesses and start-ups, digital marketing offers a high return on investment due to lower entry costs and easily accessible tools for data tracking and analytics.
Individuals looking to build a personal online brand can also benefit from digital marketing skills, especially in areas like social media marketing.
Digital marketing training primarily focuses on designing effective marketing campaigns for the digital space and the usage of tools for tracking campaign effectiveness.
Key tools that every digital marketer should master include Google Analytics and Semrush for monitoring traffic and engagements and understanding SEO for creating content that aligns with search engine algorithms.

Learn more below

Digital Marketing Topics

Google Analytics

Google Analytics is critical component of digital marketing and an essential skill for any digital marketer. Google Analytics serves as a web and marketing analytics tool that can drive insight for web and marketing optimization. With Google Analytics, you can connect data from your site to various marketing channels, including Google Ads, email campaigns, social media marketing, Google Search Console, and more.

Explore Google Analytics Classes

Google Ads

Google Ads is a digital marketing channel focused on search and display advertising through Google Search. As Google is the most commonly used search engine, Google Ads provides access for digital marketers to reach searchers at the time of their search with paid search. In addition to paid search, the Google Ads platform allows for display campaigns across the Google Display Network, which can be a powerful tool for remarketing to website visitors. Google Ads is an important part of a digital marketing strategy and leverages Google's Search and Display networks to reach potential customers.

Explore Google Ads Classes

Social Media Marketing

Social media marketing is a form of digital marketing focused on using social channels like Instagram, Facebook, and LinkedIn to prospect, engage, and convert customers. Both organic and paid strategies can be used for many social media channels. In comparison to search marketing, social media marketing allows for more visually engaging content like graphics and videos that can drive new customers, build loyalty, and grow sales. Social media marketing can be a key part of a digital marketing strategy, and it is critical to find the right channels and strategies to find the right audiences for your products or services.

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SEO

Search engine optimization, or SEO, is a vertical within digital marketing that involves optimizing a site to rank higher in the search engines. SEO is a purely organic strategy, making it both competitive and fruitful. In order to succeed in SEO, it is vital to find the right keywords to target and devise an SEO strategy to improve rank for those keywords. For many search-driven businesses, SEO can be a powerful long-term strategy that allows for organic and sustainable growth.

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Email Marketing

Email marketing is an older but still relevant form of digital marketing that involves building an email list and sending regular emails to engage or drive sales from your audience. Email can be an effective channel as it is relatively low-cost, but it does require the investment in building a good email list. As part of brand-building and digital marketing, email marketing can be an inexpensive addition to your marketing strategy that you can grow over time.

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Ecommerce

Ecommerce skills can be a part of a digital marketer's toolkit if you are running or working for an eCommerce business. Ecommerce skills combine a variety of digital marketing skills, conversion rate optimization, and marketing best practices. To run a successful eCommerce business, you'll need to learn the setup, optimization, and marketing skills specifically for eCommerce.

Facebook Marketing

Facebook is a leading social media platform with over 2 billion monthly active users, making it a crucial component of digital marketing strategies for businesses worldwide. Marketers leverage its extensive user data and advertising tools to target specific demographics, engage with potential customers, and drive brand awareness and conversions.

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Digital Marketing Courses by School

Here are some of the top schools offering Digital Marketing training, including Noble Desktop (2 courses), BrainStation (2 courses), and Thinkful (2 courses).

Noble Desktop

NYC location: 185 Madison Avenue, New York, NY, 10016 US

Founded in 1990, Noble Desktop offers part-time and full-immersion courses on anything you can think of from design and coding to business. Located in New York City and providing courses both online and in-person, Noble Desktop prides itself on accommodating dynamic courses and bootcamps with hands-on learning, time-tested curriculums, and education from top industry experts.
Noble Desktop’s Top Digital Marketing Courses
- Digital Marketing Certificate
  - 120 Hours
  - $3,995
  In this comprehensive digital marketing program, participants will learn the skills and techniques they need to succeed as a digital marketer. This program includes five bootcamps covering the following topics: Digital Marketing Strategies, Search Engine Optimization (SEO), Social Media Marketing, Google Ads, and Google Analytics. Participants will learn to develop, execute, and measure omnichannel marketing strategies utilizing a variety of tools and metrics. Students will work hands-on with each tool as they learn to launch campaigns across Google Ads and social media channels, analyze web data with Google Analytics, and learn about other key digital marketing strategies. This course is great for individuals looking to start a career in digital marketing, entrepreneurs looking to start a business and leverage digital marketing, or business owners looking to grow a business using digital marketing techniques. This program also includes a free retake so students can come back to refresh the material.
- Social Media Marketing Certificate
  - 72 Hours
  - $2,495
  This comprehensive program teaches fundamental knowledge and strategies for social media marketing. Learn how to attract a following, make successful written and visual content, and create advertisements on Facebook, Instagram, LinkedIn, YouTube, TikTok, and other popular platforms.
- SEO Bootcamp
  - 12 Hours
  - $650
  In this 2-day SEO bootcamp, participants will learn the strategies, best practices, and techniques to succeed in their SEO efforts. Students will gain a deep understanding of how search engines work and the action they need to take to improve their search engine rankings. Topics include content writing techniques, on-page optimizations, off-page optimizations, link building strategies, competitor analysis tools, and more. This course is geared towards business owners, marketers, or web-developers looking to boost their skill set with SEO or grow a business through organic search. This course also includes a free retake so students can come back to refresh the material.
General Assembly
Locations:
- Atlanta
- Austin
- Boston
- Chicago
- Dallas
- Denver
- Detroit
- Houston
- Los Angeles
- Miami
- Minneapolis
- Nashville
- NYC
- Orlando
- Phoenix
- Raleigh
- Salt Lake City
- San Diego
- San Francisco
- Seattle
- Tampa
- Toronto
- Washington, D.C.
- London
- Charlotte
- Louisville
- St. Louis
- Live Online
- Melbourne
- Sydney
- Paris
- Singapore
+ 27 more
General Assembly provides a variety of bootcamps and workshops in digital marketing, user experience design, and immersive courses in software engineering and data science. Students have a choice between part-time, full-time, or online classes, committed to finding you the most flexible fit for your busy schedule.
General Assembly’s Top Digital Marketing Courses
- Digital Marketing Short Course
  - 40 Hours
  - $4,500
  Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.
BrainStation
Locations:
- NYC
- Toronto
- Vancouver
- Live Online
BrainStation is an intensive training provider focused on teaching digital skills and offering full-time diplomas, part-time certificates, and other forms of expertise in time frames of one to twelve weeks. BrainStation believes there are different styles of learning and therefore adopts flexible learning options like Online Live, where students can learn virtually.
BrainStation’s Top Digital Marketing Courses
- Digital Marketing Certificate
  - 30 Hours
  - $3,250
  Professionals who want to develop their digital marketing skills can enroll in this digital marketing course. This course features industry leaders who teach you about branding, search marketing, social media campaigns, and other aspects of digital marketing strategy. You will learn about demographics, brand voice and positioning, SEO and Google ad positioning, and how to manage effective digital marketing campaigns. Graduates will come away with valuable skills in marketing strategy.
- Digital Marketing Diploma
  - 12 Weeks
  - $15,000
  In this digital marketing program, students will learn to use digital marketing tools such as Hootsuite, Google Analytics, Facebook Ads Manager, and Google Ads to develop content, analyze data, and manage social media and search engine marketing content. Each module of this online or on-campus program culminates in a realistic real-world project. After graduation, students have access to a Career Success Program.
Rice University Boot Camps

Houston location: 6100 Main St, Houston, TX, 77005 US

Rice University offers 12-week and 24-week programs in web development, data analytics, cybersecurity, financial technology, UX/UI, and digital marketing in Houston, Texas, and online. The bootcamps are offered through Rice University's Susanne M. Glasscock School of Continuing in partnership with Trilogy Education Services.
Rice University’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $7,995
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.
UNC-Chapel Hill Boot Camps

Raleigh location: 15 E Peace St, Raleigh, NC, 27604 US

UNC-Chapel Hill offers 24-week part-time courses in web development, data analytics, or digital marketing in Chapel Hill or Raleigh, North Carolina. The bootcamps are offered through The William and Ida Friday Center for Continuing Education in partnership with Trilogy Education Services.
UNC-Chapel Hill’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $10,000
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.
University of Denver Boot Camps

Denver location: 1901 E Asbury Ave, Denver, CO, 80210 US

The University of Denver offers full-time or part-time programs in web development, data analytics, cybersecurity, and digital marketing in Denver, Colorado, and online. The bootcamps are offered through the Center for Professional Development in partnership with Trilogy Education Services.
University of Denver’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $10,995
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.
UT Austin Boot Camps

Austin location: 2405 Robert Dedman Dr, Austin, TX, 78712 US

UT Austin offers full-time and part-time courses in web development, data analytics, UX/UI, cybersecurity, and digital marketing in Austin and Houston, Texas. The bootcamps are offered through the Center for Professional Education, Texas McCombs, the School of Information, and Texas Engineering Executive Education in partnership with Trilogy Education Services.
UT Austin’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $11,995
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create social media campaigns and drive effective social media strategy.
Columbia Engineering Boot Camps

NYC location: 500 W 120th St, New York, NY, 10027 US

Columbia Engineering offers full-time and part-time courses in web development, data analytics, cybersecurity, FinTech, and UX/UI in New York City, and online. The bootcamps are offered through Columbia Engineering in partnership with Trilogy Education Services.
Columbia Engineering’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $13,495
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.
UCF Boot Camps

Orlando location: 1800 S Kirkman Rd, Orlando, FL, 32811 US

The University of Central Florida provides part-time and full-time courses in web development, data analytics, digital marketing, and UX/UI in Orlando and Sanford/Lake Mary, Florida. The bootcamps are offered through UCF’s Division for Continuing Education in partnership with Trilogy Education Services.
UCF’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 9 hr/wk
  - $10,995
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.
GW Boot Camps

Washington, D.C. location: 1522 K St NW, Washington, DC, 20005 US

George Washington University offers 12-week and 24-week courses in web development, data analytics, cybersecurity, UX/UI, financial technology, and digital marketing in Arlington, VA, and Washington, DC. The bootcamps are offered through GW College of Professional Studies in partnership with Trilogy Education Services.
GW’s Top Digital Marketing Courses
- Digital Marketing Boot Camp
  - 18 Weeks, 10 hr/wk
  - $10,000
  This 18-week program offers a comprehensive introduction to digital marketing. Using tools such as MailChimp, HTML/CSS, CRMs (Customer Relationship Management software), Google Analytics, and Facebook Insights, students will complete projects using digital marketing skills. Students will learn brand and content strategy, lead generation, automation, backlinking, and conversion tracking. Graduates will be able to create and drive effective social media strategy.

showing 10 of 26 schools

Digital Marketing
Corporate & Onsite Training

Upskill or reskill your workforce with our industry-leading corporate and onsite Digital Marketing training programs. Conduct the training onsite at your location or live online from anywhere. You can also purchase vouchers for our public enrollment Digital Marketing courses.

corporate@nobledesktop.com (212) 226-4149

digital-marketing corporate training at Noble Desktop

Digital Marketing Training Map & Top Locations

Find the perfect in-person Digital Marketing class near you by searching for your address, city, or zip code. You can also browse the best live online Digital Marketing courses and learn from the convenience of your home or office with real-time, instructor-led training.

Learn Digital Marketing for a New Career

Digital marketing has taken over the advertising landscape, growing quickly with ever-evolving social media. On average, companies in the U.S. spend over 25% of their revenues on marketing. Companies who spend more typically see 50% or more revenue growth year over year. Digital marketing has become an important part of a business and a driver of revenue which makes Digital marketers themselves valuable employees. There are a few specialties that Digital Marketers can specialize in: analysis, search engines, or social media.

Digital Marketing is one of the core skills needed to secure one of these positions. See the career pages for more information on required skills, tips for landing a job, typical day-to-day work, and where to find job postings.

Digital Marketer

Indeed.com Avg. Salary

$61K / year

Glassdoor Avg. Salary

$68K / year

Digital marketers are responsible for designing, managing, and reviewing digital marketing campaigns. Using their expertise in search engine optimization (SEO), social media, backlinks, and digital ads, digital marketers provide data and demographic-driven marketing strategies. They may also help companies develop content marketing strategies through the use of blogs. Digital marketers also use data analytics to review digital marketing campaign results and provide guidance for future campaigns.
Learn about becoming a Digital Marketer
Search Manager

Indeed.com Avg. Salary

$80K / year

Glassdoor Avg. Salary

$93K / year

A search manager brings expertise with search engines and a deep understanding of how they work to drive results. They will generally work across search from organic search (SEO) to paid search. In this type of role, the manager would oversee both organic and paid search operations, including strategy, optimization, and reporting. In organic search, the manager would be in charge of finding the right keywords to target, improving rank for those keywords, and optimizing the site for SEO. Within paid search, the manager would build the strategy, manage the campaigns, and continually test and optimize for the best performance.
Learn about becoming a Search Manager
Web Optimization Specialist

Indeed.com Avg. Salary

$76K / year

Glassdoor Avg. Salary

$69K / year

Web optimization specialists are experts at analyzing web traffic and making targeted recommendations to increase user engagement. Acting as user-surrogates, web optimization specialists analyze data on user behavior and advocate for new features or functionalities to improve the end-user experience. Web optimization specialists often work with web developers and designers to create funnels, web applications, and marketing campaigns. These professionals must have experience with data analysis, user-testing, prototyping and digital marketing development.
Learn about becoming a Web Optimization Specialist
Digital Analyst

Indeed.com Avg. Salary

$96K / year

Glassdoor Avg. Salary

$74K / year

Digital analysts work with a marketing team to analyze the effectiveness and reach of digital marketing campaigns. They use Google analytics and site tagging tools to harvest user data. This data is analyzed and interpreted to provide insights into how to improve the user experience and the effectiveness of the digital marketing campaign.
Learn about becoming a Digital Analyst
Paid Search Manager

Indeed.com Avg. Salary

$71K / year

Glassdoor Avg. Salary

$78K / year

A paid search manager is tasked with leading search marketing campaigns, generally on Google and Bing Ads. The manager leads the day-to-day strategy, reporting, analysis, and optimization of paid search campaigns. Day-to-day campaign management includes updating bids, adding/removing keywords, monitoring profitability, and more. Strategy and optimization include designing and adjusting paid search strategy to align with overall business goals, running tests to improve performance, and working with other digital partners to develop omnichannel marketing campaigns.
Learn about becoming a Paid Search Manager
Marketing Analyst

Indeed.com Avg. Salary

$70K / year

Glassdoor Avg. Salary

$75K / year

A marketing analyst brings marketing expertise to companies and organizations to assist with their marketing initiatives. Depending on the type of role and company they are working for, the marketing analyst's job can vary in channels and the type of work. In some cases, the marketing analyst will be in charge of providing analytical support for a specific channel or set of marketing channels. The marketing analyst may also be involved in coming up with strategies, finding the right audiences, performing competitive analyses, and optimizing channels.
Learn about becoming a Marketing Analyst

showing 6 of 13 career paths

Indeed.com salary data from December 2024

Learn more about how learning Digital Marketing can help with your career options

Learn More About Digital Marketing Certificates

What is Digital Marketing?

According to Pew Research data, about 93% of American adults access the internet on a regular basis. As of 2018, reports suggest that digital media consumption, including online activity, has surpassed television as the most consumed media type within American households. This means that more consumers are spending time on the internet than ever before, and advertisers have already noticed. Digital marketing is the process of advertising a product or service online and tailoring that advertising campaign to the affordances of the digital space. This includes considering how media is consumed online, how audiences respond to online marketing and what tools are available for tracking and optimizing the impact of a digital marketing campaign.

Learning digital marketing skills involves learning how to use a wide range of analytic tools to optimize online campaigns and learning all the creative skills needed to create evocative and memorable advertisements. Becoming certified in digital marketing may involve specializing in a specific aspect of the field, such as SEO or social media marketing, or it may involve learning all of the major aspects of the process in order to develop a robust professional skill set. As more and more of our lives are defined by engagement with the internet (particularly as the IoTs continue to expand and LLMs become a vital part of internet content production), it will be more and more important to keep up with the latest trends and tools available to Digital Marketers.

Why Become Certified in Digital Marketing?

There are several reasons to become certified in digital marketing. The first and most obvious reason is that digital marketing is a multi-billion dollar industry that is expected to become a trillion-dollar industry by the end of the decade. There is much work to be done in the industry, and companies are spending good money hiring professionals to run and manage their digital marketing campaigns. Becoming certified in digital marketing will help you find a career in this high-paying, in-demand field, and it will help set your application apart from other potential hires, making you more likely to find a job early and get initial experience. As digital platforms continue to overtake traditional media outlets, the demand for Digital Marketers will only increase.

Small business owners and start-up entrepreneurs may also want to consider becoming certified in digital marketing. Digital marketing can have a very high return on investment for small businesses and start-ups because the cost to enter is far lower than traditional media, the tools are more accessible for those with fewer resources, and the tools for tracking data and analytics are far easier to use than traditional advertising analysis metrics. Learning digital marketing skills is a great way to get started if you want to connect directly with consumers or potential clients.

Finally, individuals looking to build their personal online brand identity may want to learn aspects of digital marketing, especially social media marketing skills. While digital marketing techniques are primarily used by companies looking to expand the reach of their advertising dollars, it is also useful for anyone looking to get their projects or ideas out to the public. Learning how to interact with communities, build a brand identity, find platforms suited to your message or content and build a following can greatly improve any project’s chance of finding success, whether it is a small business, a personal lifestyle brand, a career as an influencer or an online content creator.

What You’ll Learn While Becoming Digital Marketing Certified

Digital marketing training tends to focus on two broad kinds of skill sets. The first is learning how to design and execute marketing campaigns that are attentive to the needs of your project or business and account for the unique constraints and affordances of the digital space. This includes learning how to design content for social media platforms, how to write advertising copy for websites and how to produce content that is attentive to things like SEO. The second aspect is learning how to use the important tools that allow Digital Marketers to track and optimize the effectiveness of their online advertising campaigns. Students will learn how to use tools like Semrush, Google Analytics and AWS to monitor traffic and engagements and gauge whether or not a specific advertising strategy is working.

Search Engine Optimization

By a very wide margin, Google is the most visited website on the Anglophone internet and has become so ubiquitous that it has become a verb meaning “to search or to look something up online.” For many internet users, if they want to find something, like a business or service, their first (and likely last) step will be to Google it. This means that it is vital to the success of your business that you show up early on in the results for related searches. Learning how to create content and produce material that aligns with the Google search engine algorithm is one of the most important skills you can learn as a Digital Marketer, and almost all certificate training programs will cover SEO. It is also worth noting that Google is frequently changing the structure of its algorithm, so you’ll need to stay up to date on your training, and you’ll want to ensure that the program you enroll in will teach the most updated version of Google SEO.