Social Media Marketing Classes New York

This comprehensive program teaches fundamental knowledge and strategies for social media marketing. Learn how to attract a following, make successful written and visual content, and create advertisements on Facebook, Instagram, LinkedIn, YouTube, TikTok, and other popular platforms.

In this social media marketing course, participants will learn how to leverage Instagram to grow their business or add to their marketing tool belt. Students will learn how to set up an Instagram business account and develop a social media strategy for success with organic and paid marketing techniques. Topics include social media strategy development, branding techniques, paid advertising strategies, analytics, and optimization. There are also lessons in hashtag best practices, influencer marketing, and leveraging Instagram Stories. This course offers flexible scheduling options and provides students with a free retake to refresh the materials.

Build marketing strategies for LinkedIn, Shopify, and other business-based social media platforms in this class. You'll begin by reviewing the different platforms and learning how to determine which are the best for your business. From there, you'll find out how to identify and reach your target audience through business-based content. Finally, you'll learn about the marketing features on LinkedIn and leverage Shopify to promote your products/services.

Learn how to create quality written content for Twitter, blogs, and other writing-based social media platforms. Explore the different content-based platforms, develop marketing strategies, and use written content to create a personality for your brand. You'll also learn techniques for cross-platform blogging, how to build and engage an audience, and tips for monitoring trends. By the end of this class, you'll have the tools to start building content marketing into your digital strategy.

This program in social media marketing teaches students how to take advantage of these data-driven digital marketing platforms. This course teaches principles and strategies for working with social media management platforms. Graduates also gain experience in creating real social media campaigns.

This course reviews the major platforms used for online straming, including Twitch, YouTube, and TikTok. Participants will learn how to make streaming part of their social media strategy using the free app OBS.

In this class, students will create a portfolio of social media marketing projects using the earn-first approach. The class will also focus on personal branding and how to optimize LinkedIn, resumes, and personal social media accounts for the job search.

This short class covers strategies for YouTube marketing, including paid advertising and Shopify. Participants will learn how to develop and establish a brand image and create successful video content to convert leads.

Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting.

In this social media course, participants will learn how to leverage Facebook to grow a business or add to their add marketing tool belt. Students will learn to create and manage successful Facebook campaigns, set up business pages, drive engagement, and more. Topics include business pages, Facebook groups, ads strategy, Pixel setup, audience targeting, conversion tracking, ad optimization, account management, and analytics. Students will leave with the skills they need to successfully advertise using the Facebook platform. This course offers flexible scheduling options as well as a free retake for students to refresh the material.