Learning Google Ads—and other digital marketing skills—can be a life-changing accomplishment, opening doors to help you launch a dream career, advance in your current one, or sell your own products as an entrepreneur. However, not everyone has the ability to take days, weeks, or even months off of work to attend a full-time Google Ads bootcamp or digital marketing certificate program. Even those working part-time or not at all may have parenting responsibilities or other commitments they are unable to drop for an extended period of time. Thankfully, Noble Desktop and other quality professional training centers provide part-time Google Ads training for individuals who need to approach their studies at a pace that is more sustainable with their lifestyle.
The word “bootcamp” is often thought of as synonymous with the most intensive, immersive training possible, and the vast majority of live Google Ads bootcamps have been offered exclusively on a full-time schedule offering this experience to learners. However, today—while rarer than their full-time counterparts—part-time versions of these bootcamps provide the same comprehensive training as full-time bootcamps. The key difference between the two formats is that while full-time bootcamps meet roughly on the same schedule as one may work a full-time job, part-time bootcamps feature just a few shorter evening or weekend class sessions each week. This schedule lengthens the overall duration of the Google Ads bootcamp but allows students to attend while working and otherwise maintaining life balance. Read on to explore the advantages and disadvantages of attending a part-time Google Ads class, whether a part-time Google Ads bootcamp is right for you, and how to choose the best one for your learning needs and goals.
Why Learn Google Ads Part-Time?
Learning Google Ads part-time is the obvious choice for working professionals either wishing to learn the platform to upskill in their current careers or to pivot to a new position in digital marketing. Full-time bootcamps obviously don’t mesh with full-time work schedules and are usually so intensive that they make part-time work also extremely challenging—if not impossible—to continue through the duration of the training. Part-time Google Ads bootcamps feature schedules designed for working professionals, though they can also be an excellent fit for parents, caregivers, and others juggling commitments that can’t be shelved for the duration of a bootcamp.
However, even those with relatively empty calendars may prefer a part-time bootcamp schedule, preferring the less intensive and rushed learning experience that gives students more time to practice new skills between sessions. While some students will learn better in the intensive and immersive environment of a full-time bootcamp, others will thrive in slower-paced part-time bootcamps that give students more time to digest what they learn between sessions. These learners may also appreciate the stronger professional relationships and network they can build with their instructors and classmates through part-time Google Ads classes, as the format of this learning journey means students will study together longer rather than in full-time bootcamps that squeeze as much training into as short a time as possible.
Learn more about why to learn Google Ads on any schedule.
Drawbacks to Learning Google Ads Part-Time
Choosing a part-time Google Ads bootcamp over a full-time one offers only one significant drawback, though, depending on their specific circumstances and goals, for some learners, this may be a dealbreaker. As part-time Google Ads bootcamps cover the same materials as full-time bootcamps at a slower pace, they can be significantly longer than their full-time counterparts. Those looking for a skills-focused Google Ads bootcamp will find that full-time options are usually no more than three to four days, while part-time alternatives may be two or three weeks. When an individual’s goal is to learn Google Ads to launch a campaign or qualify for a job as quickly as possible, they may find that taking off work and dropping other commitments for a few days to attend a full-time program is the best solution for them. However, for many, a slower learning pace that allows students to work and practice creating their own campaigns between sessions makes stretching the learning journey to a few weeks a doable tradeoff.
On the other hand, the difference in length between full-time and part-time career-focused bootcamps can be more drastic than skills-focused ones. Some Google Ads learners will find that a comprehensive bootcamp like Noble Desktop’s Digital Marketing Certificate program is the best fit for their aspirations to launch a new career, as bootcamps like these provide Google Ads training alongside education in other essential skills to land an entry-level job in the field. These programs also offer career services, including assistance in creating a professional portfolio, interview preparation, and resume-building support, which are not provided by skills-focused bootcamps but are invaluable for job seekers. Full-time versions of these bootcamps are typically around four to six weeks, which is by far the fastest path from beginner to job-ready for those eager to get their new digital marketing career started as quickly as possible. However, taking off work this long for those pivoting to a new job can be impossible, making part-time programs of around four to six months a better option for those who can’t fit a full-time bootcamp into their schedule.
Is a Part-Time Google Ads Bootcamp Right for You?
A part-time Google Ads bootcamp can be an excellent choice for individuals who need flexibility while building their digital marketing skills. This format is particularly beneficial for working professionals or students who want to upskill without taking time off or canceling pre-existing commitments. Part-time bootcamps allow learners to balance their education with other responsibilities, making it easier to manage their time effectively.
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Who Benefits Most from a Part-Time Bootcamp?
Part-time bootcamps benefit anyone who wants to learn Google Ads in a flexible but structured learning environment. Some may prefer part-time Google Ads bootcamps as a better fit for their learning style, but for many, this class format may be the only option that allows them to juggle multiple commitments while meeting their career goals.
- Working Professionals: Those who are currently employed can continue to work while attending classes, allowing them to apply new skills directly to their jobs.
- Students: Individuals pursuing other educational goals can integrate a part-time bootcamp into their schedules, gaining valuable skills without overloading themselves.
- Career Changers: People looking to transition into digital marketing can gradually build their expertise in Google Ads while maintaining their existing roles.
- Entrepreneurs: Business owners can learn to manage their own advertising campaigns without needing to step away from their day-to-day operations.
- Parents: Parents balancing family responsibilities can take advantage of the flexible schedule offered by part-time bootcamps, allowing them to learn at their own pace while managing their home life.
Explore more comparisons of Google Ads training formats.
Ways to Make Learning Google Ads Part-Time Easier
Balancing part-time learning with other commitments can be challenging, but several techniques and resources can help streamline the process. Strategic planning guided by students’ specific goals and learning styles is a must for making the process of mastering Google Ads as easy as possible.
Effective Learning Techniques
- Set a Consistent Study Schedule: Designate specific times each week for studying Google Ads to create a routine that fits around other responsibilities.
- Break Down Material: Divide the curriculum into smaller, manageable sections to prevent feeling overwhelmed and speed up retention of information.
- Engage in Active Learning: Use practice exercises, quizzes, and real-world projects to reinforce learning and apply concepts in practical scenarios.
Helpful Resources
- Noble Desktop: Take advantage of Noble Desktop’s Google Ads Learn Hub and their collection of free digital marketing seminars to plan your learning journey, get started with the basics, and answer questions that arise along the way.
- Google Skillshop: Access free online training and certifications directly from Google to gain foundational knowledge and advanced skills.
- YouTube Tutorials: Explore various channels that offer video tutorials on Google Ads catering to different skill levels and topics.
- Practice Accounts: Set up a test Google Ads account to experiment with creating campaigns without financial risk.
Choosing the Best Part-Time Google Ads Classes or Bootcamp
A learner’s choice of a part-time Google Ads bootcamp can significantly influence their future success. As a significant decision involving a considerable investment of both time and finances, determining which part-time bootcamp to enroll in should be done carefully after considering several key criteria.
Evaluating the Curriculum
- Skills-Focused Bootcamps: Ideal for those looking to develop expertise in Google Ads but with no need for additional marketing training or career support, these programs concentrate on campaign management, keyword optimization, and analytics. Programs like Noble Desktop’s Google Ads Bootcamp are suitable for professionals aiming to add Google Ads to their current professional skill set, whether to market their own projects as entrepreneurs or to expand their marketing careers to include the platform. Some may also take a Google Ads bootcamp as a first step toward a career as a Freelance Google Ads Specialist, especially if they already have experience marketing themselves as a freelancer.
- Career-Focused Bootcamps: Programs like Noble Desktop’s Digital Marketing Certificate will be the best fit for most wishing to learn Google Ads to launch a new career. These career-focused bootcamps offer comprehensive curricula covering Google Ads and other digital marketing skills like SEO, social media strategies, and content creation. Designed for individuals looking for an all-in-one program to prepare to launch a digital marketing career as quickly as possible, these bootcamps provide career services like interview preparation and assistance in building a professional portfolio and resume. As one may expect when comparing what skills-focused and career-focused bootcamps offer, the latter run considerably longer and are more costly than the former. While part-time skills-focused Google Ads bootcamps will usually be around two weeks in length, career-focused digital marketing bootcamps run typically four to six months.
Importance of Instruction and Mentorship
Regardless of the bootcamp’s focus, it’s essential to ensure the program includes ample hands-on training led by experienced instructors. Real-time feedback is necessary for mastering the complex mix of technical and strategic skills required in digital marketing. Researching instructors’ backgrounds and credentials can help students choose a bootcamp that aligns with their learning styles and goals. The best career-focused bootcamps will also offer personalized mentorship, providing tailored support to address individual challenges and career aspirations.
Scheduling and Commitment
Prospective students will want to assess their schedules to determine how much time they can dedicate to attending classes and studying independently. Part-time bootcamps offer flexibility, typically scheduling sessions in the evenings or on the weekends, but still require a significant commitment. The timeline of part-time bootcamp will be considerably longer than that of full-time ones. However, these programs' flexibility and slower pace make them well worth the longer time to completion for those who prefer to maintain a gentler speed through their learning journey while managing other commitments.
Learn Design Skills with Noble Desktop
Professional training school Noble Desktop offers a 12-hour Google Ads Bootcamp live online or in-person at their campus in Midtown Manhattan. Flexible scheduling options allow you to complete the class in two full-time sessions or about two weeks of part-time evening sessions so you can continue working through your studies. Ideal for business owners, entrepreneurs, and current or aspiring marketers, Noble’s Google Ads Bootcamp provides the theoretical and practical training you need to help you manage your campaigns effectively. Your live instructor will lead you through topics such as setting up and managing a Google Ads account, keyword strategies and match types, bidding strategies, the Google Ads auction process, creating effective ads, optimizing campaigns for maximum results, and best practices for landing pages and conversion tracking. Students receive a verified digital certificate of completion and the option to retake the course for free if desired.
Noble Desktop’s Google Ads Bootcamp can be taken on its own or as a part of their Digital Marketing Certificate. This certificate program is a perfect fit for you if you aspire to launch a new career in marketing or add extensive digital marketing skills to your current professional tool kit, including Google Ads expertise, SEO, social media marketing, and analytics tracking. This flexible career-focused bootcamp is available as a live online or in-person class in Manhattan and on a full-time or part-time schedule. With hands-on projects and personalized guidance by live expert instructors, you’ll discover how to develop and manage multi-tiered campaigns, optimize your marketing for search engines, and utilize Google Analytics to track performance and conversions. Perks of this Digital Marketing Certificate program include a bonus AI for Marketing class, a free retake option, six one-on-one mentorship sessions for career support, guided portfolio development, and a verified digital certificate of completion, all setting you up for success in your future marketing career.
Noble Desktop also offers a free tool that makes it easy to find live Google Ads classes near you.
Related Google Ads Resources
How to Learn Google Ads
Master Google Ads with hands-on training. Google Ads is a digital platform used for bidding on paid advertisements to drive search traffic to a website.
- Google Ads Bootcamp at Noble Desktop: live, instructor-led course available in NYC or live online
- Find Google Ads Classes Near You: Search & compare dozens of available courses in-person
- Attend a Google Ads class live online (remote/virtual training) from anywhere
- Find & compare the best online Google Ads classes (on-demand) from the top providers and platforms
- Train your staff with corporate and onsite Google Ads training