Adding Title to the Back of the Postcard: Design Tutorial

Enhancing the Title Design for the Postcard: Styling and Adjustments

Learn to add and style a title on the back of a digital postcard using a variety of tools and techniques. This walkthrough guides you through the process of creating a title, changing the font and color, adjusting text size, and manipulating letter spacing for visual appeal.

Key Insights

  • This article details how to add a title to a digital postcard by using the type tool to manually input the chosen text.
  • It also instructs on how to stylize the text, including changing the font, color, and size, using various tools and shortcuts, such as the eyedropper tool and the 'I' and 'V' keys.
  • Additional techniques covered include adjusting the letter spacing and line leading to improve visual balance and readability, and moving the created title into the front banners layer for optimal placement.

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In this video we'll be adding the title to the back of our postcard. So let's begin by using the type tool and let's look at our pdf.

Here we can see that in big bold letters we have the words job fair. So let's create this within our postcard. To create this I'll simply click on the postcard and type job fair.

Next I'll drop fair to the next line by clicking right before, hitting backspace, and then hitting enter. And here we have job fair on separate lines. In order to now stylize this into nevis bold, white, I could change the color and if I needed to change the font family or with this selected using escape and then clicking on it to make sure it's selected.

I can use the eyedropper tool shortcut I on the keyboard and simply click the text above. This will copy the same style. Now I simply need to change the size of this text.

I'll hit v again and from here I'll drag it up until it's a more appropriate size. Next I want to make these words all capital letters. To do this I'll go into properties and we can adjust this to all caps within character settings.

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We'll click for more options and from here we can select all caps. For the next change let's lessen the gap between the word job and fair. In order to do this we can change our leading by clicking the down arrow and dragging it so there's a little bit less space between job and fair.

We'll then drag this down so that it's spaced roughly in the middle of our postcard dividing our center line. Next let's adjust the distance between the letter f and air as it currently looks like it says job f air. So to do this we'll double click and highlight the letter f. We'll then adjust the tracking by clicking down and removing some of the distance between f and a. I'll hit escape on the keyboard to view the difference and this looks good.

As a final change I'll move it to the right slightly and let's increase the size a little bit more dragging on one of the corners and holding ALT and shift as we drag so it increases from the middle and proportionally. We'll then leave it right there and we've now created our title. Let's now drag this layer from our back background and we'll be moving it into front banners along with our other text and banners.

Let's now save our work using CTRL S on the keyboard to save and in the next video we'll be adding a box to the right with the details for the job fair. See you there!

Matt Fons

Adobe Instructor

Matt is a jack of all trades in the realm of marketing and an expert using Adobe’s Creative Cloud as the essential software for supporting students and clients. With experience in graphic design, photography, web design, social media planning, and videography, Matt creates impressive and comprehensive marketing strategies. In his free time, Matt and his wife enjoy surfing and hiking California’s Central Coast and traveling to countries around the world.

  • Adobe Certified Instructor
  • Adobe Certified Specialist
  • Photoshop, Illustrator, InDesign
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